Manager - Sales (West Africa)
Mumbai A.O, MUM-KND-AFS(FD), IN
Responsibilities & Key Deliverables
Job profile:
Africa is a strategic continent for M&M. Growing existing markets and scouting for new market opportunities requires a special skill. You will be part of a core team whose brief is to profitably increase Mahindra’s footprint. Focus on both tractor brands of M&M – Mahindra & Swaraj
You will be required to:
• Formulate Annual Business Plans basis market & competition intelligence
• Achieve sales volume (shipment and retail) and market share targets – work closely with internal (logistics, finance, product and marketing team) and external (distributor/dealer) stakeholders
• Monitor efficacy of the sales funnel (enquiry, retails and conversions) and make course corrections, if required
• Market intelligence – competition activity (pricing, new launches, feature upgrades/downgrades)
• Formulate growth plans for existing markets; identify and develop new market entry strategy
• Roll out Sales processes & standards (Eg. DEP) at Distributors and dealers.
• Drive Sales Satisfaction (SSI) scores by effective co-ordination with internal stakeholders (Product, Marketing, Logistics, Customer Support)
• Ensure First Time Right (FTR) launches of new products in co-ordination with Product team
• Maintain effective contacts with relevant Ministries and diplomatic missions (in India and overseas)
• Build and monitor distributor and dealer manpower capability
- Build, monitor and improve network for better market coverage.
• Grow “Brand DNA” by strategic marketing initiatives with various field initiatives
• Support Country Head in various reviews, projects, analytics etc.
General Requirements
Person profile: Must have basic knowledge of international business (culture, preferences) to adapt and blend with overseas stakeholders. Knowledge of French language is preferred.
Must have strong analytical skills.
Should have a strong Emotional Quotient (EQ) - “culturally agnostic”, open minded, good listening and negotiating skills, collaborative and able to produce results with diverse teamsAround 8 to 10 years’ experience in Sales, Business Development (International experience in tractor, CE, HCV, Auto industry is preferred)
Long Description
Critical Skill Sets:
Business development
Product knowledge
Inter-cultural sensitivity
International sales
Knowledge of Exports Incoterms, Export payment mechanism
Functional Competencies:
Compliance management
Intrapreneurial business acumen
International business – Systems & Process orientation
Knowledge of international finance
Knowledge of tractor industry
International Sales & Marketing
International Logistics
Commercial Acumen
Product Knowledge of tractor and Farm Implement products
Industry Preferred
Tractors
Heavy Machinery
Farm Equipment
Qualifications
BE (Mechanical / Automobile) + MBA Marketing / International Business (Preferable)