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Sales Manager-Africa (FES

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Date: 16-Mar-2023

Location: Mumbai A.O

Company: Mahindra & Mahindra Limited

Responsibilities & Key Deliverables

Africa is a strategic continent for M&M. Growing existing markets and scouting for new market opportunities requires a special skill. You will be part of a core team whose brief is to profitably increase Mahindra’s footprint. Focus on both tractor brands of M&M – Mahindra & Swaraj


You will be required to:


Formulate Annual Business Plans basis market & competition intelligence


Achieve sales volume (shipment and retail) and market share targets – work closely with internal (logistics team) and external (distributor/dealer) stakeholders


Monitor efficacy of the sales funnel (enquiry, retails and conversions) and make course corrections, if required


Market intelligence – competition activity (pricing, new launches, feature upgrades/downgrades)


Formulate growth plans for existing markets; identify and develop new market entry strategy


Roll out Sales processes & standards (Eg. DEP) at Distributors and dealers


Drive Sales Satisfaction (SSI) scores by effective co-ordination with internal stakeholders (Product, Marketing, Logistics, Customer Support)


Ensure First Time Right (FTR) launches of new products in co-ordination with Product team


Maintain effective contacts with relevant Ministries and diplomatic missions (in India and overseas)


Build and monitor distributor and dealer manpower capability


Grow “Brand DNA” by strategic marketing initiatives


Support Country Head in various reviews, projects, analytics etc.

Preferred Industries


Education Qualification

MBA; Bachelors of Technology; Bachelor of Engineering

General Experience

Total experience of 6-8 years is required in related domain

Person profile: Must have basic knowledge of international business (culture, preferences) to adapt and blend with overseas stakeholders. Knowledge of French language is preferred

Must have strong analytical skills

Should have a strong Emotional Quotient (EQ) - “culturally agnostic”, open minded, good listening and negotiating skills, collaborative and able to produce results with diverse teams

Critical Experience

Mahindra Leadership Competencies

Strategic Business Orientation_Business Perspective
Strategic Business Orientation_Anticipating and Leveraging Business Opportunities
Strategic Business Orientation_Strategic Foresight
Strategic Business Orientation_Global mind-set
Leadership through Sustainability_Strategize around,Sustainability Drivers
Leadership through Sustainability_Frugal mind set
Leadership through Sustainability_Stakeholder focus
Leadership through Sustainability_Triple Bottom Line Sensitivity
Customer Focus_Customer Sensitivity
Customer Focus_Customer Delight
Customer Focus_Service Orientation
Innovation Led Transformation _Idea Orientation
Innovation Led Transformation _Change catalyst
Innovation Led Transformation _Risk Taking with Responsibility
Result Orientation with Execution Excellence_Effective Project Management
Result Orientation with Execution Excellence_Passion for Quality
Result Orientation with Execution Excellence_Accountability for results
Result Orientation with Execution Excellence_Agility with discipline
Leveraging Human Capital_Exponential synergy
Leveraging Human Capital_Team development
Leveraging Human Capital_Entrepreneurial engagement
Leveraging Human Capital_Appreciating diversity
Weaving Passion and Energy at Work_Being Passionate about work
Weaving Passion and Energy at Work_Working without Barriers
Weaving Passion and Energy at Work_Blending Fun with work
Weaving Passion and Energy at Work_Learning from Failures

System Generated Core Skills

Sales Planning
Territory Coverage Optimization

System Generated Secondary Skills

Change Management
Designing Customer Experience
Identifying Customer Needs
Working Capital Management

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