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Area Sales Manager
Date:
4 Dec 2024
Location:
Patna, Patna, IN
Company:
Mahindra & Mahindra Ltd
Responsibilities & Key Deliverables
Retail Sales - Manage E-T-B-R (Enquiry, Test Drive, Booking, Retail): Plan & execute activations for enquiry generation - Ensure quality & quantity of test drive (from all enquiry sources). - Ensure accuracy & authenticity of booking data. - Achieve retail as per targets, VDN (Vehicle delivery note) vs Retail ratio - Focus on processes to improve conversion ratio (CVR) - Ensure accuracy & authenticity of DMS data - Plan for sales for 'N' Month |
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Manpower Productivity - Identify training needs & ensure effectiveness Motivate & retain manpower by rewards & incentives Ensure adherence to Sales story |
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Digital Conversion - Ensure adoption of digital tools: Test Drive anytime anywhere (TDAA), Personal voice assistant (PVA), Bring Showroom Home (BSH), Virtual Reality (VR) & Tablets to maximize CVR Ensure adequacy & quality of Digital engagement managers |
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Dealer working capital rotation Ageing of stock- Ensure dealer market outstanding reduction, Aging stock liquidation, forecasting for N+1 month. |
Preferred Industries
Consumer FMCG / Food
Automotive Industry
Education Qualification
MBA; Post Graduate Diploma in Management
General Experience
Core Automotive Sales/ FMCG sales,Experience of 3- 8 years
Critical Experience
System Generated Core Skills
Credit Management
Consumer Focus
Manpower Management
Dealer Relationship Management
Manpower Planning
Market Acumen
Sales Planning
Capability Building
Job Segment:
Automotive
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